columbia techindian

Fashion Meets Technology: Sustainable Fashion Trends with Columbia Sportswear ECO(friendly) Jacket

Entertainment What's new

Rain jackets, traditionally offer a layer which is waterproof, porous and surrounded by layers of fabric. The most common compound employed in these jackets is called Gore-Tex, that comprises of polytetrafluoroethylene (PFCs), which is very hazardous for the environment.

Columbia Sportswear, a leader in adventure sportswear gear conducted a product life cycle assessment study basis which the brand designed the Outdry Ex Eco Shell Tech Jacket. Since, PFCs are used as water repellant finish for the textiles, the idea behind this jacket is to remove the layer of textile and get rid of the factory application of DWR treatments.

  • The dye-free fabric saves over 13 gallons of water per jacket in the manufacturing process
  • The 100% recycled fabric is made from 21 recycled plastic bottles.

Below are some of the key features of the jacket: –

  • OutDry™ waterproof/breathable fully seam sealed
  • Textile made from 100% recycled polyester
  • Trims contain 100% recycled content (Toggle, washer, phemo, eyelet, labels, webbing, zippers, thread)
  • Dye-free fabric saves over 13 gallons / 51 liters of water
  • External seam tape
  • Bonded visor, hem, and cuffs
  • Attached, adjustable storm hood
  • Zippered hand pockets
  • Adjustable contoured sleeve cuff
  • Drawcord adjustable hem
  • Imported
  • Uses: Trail
  • MRP- Rs.10,999

Use & Care

  • Since the surface of our jacket is not a textile that easily traps dirt and stains, in most cases the jacket can be simply wiped clean
  • This feature reduces the need for washing and thereby potentially reduces the water and energy used in cleaning the jacket. The use & care phase of a jacket may account for up to 35% of a jacket’s overall environmental impact.


  • Shell: 100% Recycled Polyester
  • Lining: 100% Recycled Polyester

Leave a Reply

Your email address will not be published. Required fields are marked *